Marketing / SEO
What does Online Marketing mean?
Marketing efforts done solely over the Internet. This type of marketing uses various online advertisements to drive traffic to an advertiser's website. Banner advertisements, pay per click (PPC), and targeted email lists are often methods used in Internet marketing to bring the most value to the advertiser.
Online marketing refers to a set of powerful tools and methodologies used for promoting products and services through the Internet.
Online marketing includes a wider range of marketing elements than traditional business marketing due to the extra channels and marketing mechanisms available on the Internet.
Online marketing connects organizations with qualified potential customers and takes business development to a much higher level than traditional marketing/advertising.
How can Online Marketing help your Comapny?
Online marketing can deliver benefits such as:
- Growth in potential
- Reduced expenses
- Elegant communications
- Better control
- Improved customer service
- Competitive advantage
What is SEO?
SEO or Search Engine Optimisation is the name given to activity that attempts to improve search engine rankings.
An SEO service provider utilizes the practice of search engine optimization to increase a number of visitors to a Web site by obtaining high-ranking placements in the search results page of search engines (SERP). Typically, a business will hire a service provider to improve its organic Google search result listings.